Creative AM – Anabella MoraSenior Graphic & Brand Designer

Portfolio — Brand Communication System

Brand Communication System

A multi-channel visual system spanning packaging, print, retail, and digital product communication.

CIBU Brand System


Print Collateral

Development of a tri-fold brochure designed to communicate the full product line, ingredient positioning, and category segmentation in a clear, consumer-friendly format.

CIBU tri-fold brochure print collateral — product line and ingredient positioning

Organic Social System

A series of social media assets designed to extend product storytelling into digital platforms, maintaining visual consistency and reinforcing brand messaging.

CIBU organic social media system — Instagram posts and digital content

Retail Communication

In-salon materials designed to support product education and reinforce brand presence within the retail environment.

CIBU retail communication — in-salon product line signage and display cards

Product Cibu Retail Plexi Signage System

Color-coded product category cards communicating key ingredients and benefits across the full CIBU line — Curl+Coil, Volumizing, Revive+Restore, Smooth+Luminous, and For Men.

CIBU product line cards — color-coded ingredient and benefit callouts across all product categories

Retail Display System

Full retail shelf display system including planogram layouts, product line category headers, and shelf-edge communication strips — designed to organize the full CIBU range across Curl+Coil, Revive+Restore, Repair+Protect, and Balance.

CIBU retail display system — planogram, product line headers, and shelf communication